For any content creator or an influencer, hashtags act as a digital superpower. Imagine posting something on your social media and leaving it unnoticed. That’s where these hashtags come to the rescue bringing visibility, increase engagement and potential to interact with a wider audience. Here we are to help you discover the most trending hashtags on Instagram!
Whether you’re an educator shaping young minds or a content creator, these hashtags on Instagram will change the game of your posting and engagement.
Hashtags are like the best sidekick which can change your content creation game. And we are here to help you become a hashtag king or queen by spilling the beans about most trending hashtags on Instagram. Let us begin! Get ready to rule the hashtag kingdom as we dive into the magic of trending hashtags. Let’s get started!
We have been using hashtags since a very long time but have you ever thought why do we use so many hashtags? Let’s understand the purpose of using trending hashtags on Instagram today.
Think of hashtags as your golden ticket to the stardom on Instagram. They let your content stand out as well as get viral in front of a huge audience. Everyday, people search for different hashtags and there are high chances that your post may pop up in their feed, increasing your discoverability.
You make such engaging content after putting lots of effort so why not let it reach the maximum audience to see your creativity. So tagging your content with appropriate hashtags will help you connect with the right tribe.
For example, you post content related to cooking and someone searches #cookingvideos on Instagram. If you have used this hashtag, there are high chances that your content will be visible in the discovery under this particular hashtag.
So, hashtags act like neat little filing cabinets which help your content reach the audience who are interested in the kind of content you post.
You must use those hashtags that align with your content, make sure that the tags you are using match with the kind of content you are posting. If your channel is about cooking then use hashtags related to cooking only. Using fitness related hashtags in a cooking video won’t help!
(Also read: How to Become an Online Fitness Coach)
Using hashtags on Instagram is a great way to increase the visibility of your posts as well as reach a wider audience. Here’s how to use hashtags effectively on Instagram.
It is important to note that you select only those hashtags which are relevant to your content. For example, if you are posting picture of a dish or recipe, use hashtags like #cooking, #easyrecipe, #cookwithme so on.
(Source: @moneytradeedge)
Keep an eye on trending hashtags on Instagram that are relevant to your content and use them when appropriate. These hashtags can help you tap into current trends and reach a larger audience.
If your content is related to any specific location, use location based hashtags. For example, #India, #NewYork, #TajMahal etc.
(Source: @pariscityhome)
Keep a limit on hashtag usage
On Instagram, you can use up to 30 hashtags per post but it is not necessary to use all and over burden your post with #.
Aim for a balance between relevance as well as the number of hashtags you use. Typically, 5-15 well-chosen hashtags work well. So, focus on selecting trending and relevant hashtags for better visibility.
Make sure the hashtags you use are not banned or associated with inappropriate content.
There could be different types of hashtags that you can use as a content creator or influencer. Such as:
1. Branded hashtags
Those hashtags that are unique to your brand or content are branded hashtags. These tags are used to create a sense of community. You can also use these hashtags to promote your brand and something related to your brand.
Some popular branded tags are:
- Apple uses #ShotoniPhone
- Adidas uses #HeretoCreate
- McDonald’s used #ImLovinIt
So that’s how you use brand specific tags to promote your brand as well as your content.
2. Industry specific tags
Tags related to your industry or niche are industry specific tags. These tags are used to reach your targeted audience who are interested in your niche or product.
For example, a travel content creator will use hashtags like #Explore #Backpacking #Wanderlust etc. A creator who posts fitness related content will use tags like #fitnessfreak #bodybuilding #nutrition etc.
3. Challenge hashtags
When you create your own challenge or participate in an ongoing challenge on Instagram such hashtags are challenge hashtags. This can be a gamechanger for many creators to make their content viral.
For instance, #Inktober encourages artists to share their ink drawings throughout October or ice bucket challenge where the tag used was #IceBucketChallenge or a fitness hashtag #PushUpChallenge etc.
4. Event specific hashtags
If you’re attending any sort of event you use its official hashtag. These tags are helpful in terms of connecting with those who have attended the same event and share your experiences. For example, a tech conference might have #TechSummit2023.
5. Call to action tags
By using these hashtags you encourage your audience to take specific action. For example, #TagYourFriend, where you ask your followers to tag their friends on a particular post that you posted or #ShopNow to promote any offerings etc.
To promote your services or product you can use tags related to your product as well. For instance, if you own a makeup brand then you might use #BeautyProducts.
6. Seasonal hashtags
Based on the season or holiday, you can use a specific tag. For example, #SummerFun or #HolidaySpirit.
Now that you know all about hashtags, why not discover trending hashtags on Instagram. As we know the popularity of the trending hashtags on Instagram today can change tomorrow. So we have listed down the most popular hashtags as per the latest trend that you can use to make your content stand out.
– #Foodie (166 million)
– #InstaFood (159 million)
– #FoodPhotography (36 million)
– #Foodgasm (53 million)
– #Yummy (132 million)
– #Delicious (94 million)
– #FoodLove (25 million)
– #NomNom (56 million)
– #FoodHeaven (13 million)
– #Gourmet (4 million)
– #FoodComa (13 million)
– #FoodForThought (11 million)
– #HealthyEating (66 million)
– #FoodieAdventures (1 million)
– #Travel (546 million)
– #Wanderlust (100 million)
– #Adventure (102 million)
– #Explore (68 million)
– #Vacation (102 million)
– #TravelPhotography (92 million)
– #TravelGoals (13 million)
– #BucketList (30 million)
– #TravelAddict (9 million)
– #Jetsetter (3 million)
– #ExploreTheWorld (6 million)
– #PassportReady (4 million)
– #RoamThePlanet (2 million)
– #TravelCouples (1 million)
– #TravelDiaries (2 million)
– #Fitness (367 million)
– #Workout (179 million)
– #FitLife (66 million)
– #GymLife (45 million)
– #HealthyLiving (46 million)
– #Exercise (59 million)
– #FitnessMotivation (61 million)
– #FitFam (33 million)
– #GetFit (57 million)
– #ActiveLifestyle (4 million)
– #StrengthTraining (6 million)
– #CardioWorkout (6 million)
– #FitnessJourney (6 million)
– #HealthyHabits (4 million)
– #FitnessGoals (13 million)
– #OOTD (191 million)
– #Style (146 million)
– #Fashionista (113 million)
– #StreetStyle (74 million)
– #OutfitOfTheDay (34 million)
– #FashionInspiration (9 million)
– #Trendy (28 million)
– #FashionDiaries (5 million)
– #FashionGoals (5 million)
– #FashionTrends (32 million)
– #FashionWeek (9 million)
– #FashionBloggers (21 million)
– #ClosetGoals (2 million)
– #FashionAddict (8 million)
– #Art (343 million)
– #Artistic (20 million)
– #ArtGallery (9 million)
– #ArtLovers (17 million)
– #ArtisticExpression (2 million)
– #ArtLife (4 million)
– #CreativeMinds (1 million)
– #ArtWorld (3 million)
– #Painting (79 million)
– #Sculpture (9 million)
– #DigitalArt (10 million)
– #ArtCollectors (3 million)
– #ArtisticSoul (2 million)
– #ArtIsLife (2 million)
– #ArtDaily (2 million)
– #Music (529 million)
– #MusicLovers (23 million)
– #NowPlaying (30 million)
– #MusicIsLife (10 million)
– #LiveMusic (8 million)
– #MusicAddict (3 million)
– #Concerts (16 million)
– #SongOfTheDay (6 million)
– #MusicObsessed (1 million)
– #Musicians (11 million)
– #MusicDiscovery (2 million)
– #MusicianLife (2 million)
– #MusicFestival (23 million)
– #MusicTherapy (2 million)
– #MusicForTheSoul (2 million)
– #Photography (312 million)
– #Photographers (44 million)
– #PhotoOfTheDay (223 million)
– #CameraLife (4 million)
– #PhotographyLovers (5 million)
– #Snapshot (9 million)
– #Shutterbug (5 million)
– #InstaPhotography (1 million)
– #PhotographyArt (7 million)
– #PhotographyWorld (1 million)
– #CaptureTheMoment (3 million)
– #CameraGear (3 million)
– #Books (55 million)
– #Reading (84 million)
– #Bookworm (13 million)
– #BookLovers (10 million)
– #ReadersLife (3 million)
– #BookNerd (11 million)
– #GoodReads (8 million)
– #BookRecommendations (2 million)
– #BookAddict (4 million)
– #LibraryLove (4 million)
– #LiteraryWorld (1 million)
– #PageTurner (3 million)
– #BookishCommunity (1 million)
– #BookObsession (1 million)
– #ClassicBooks (3 million)
– #Cooking (109 million)
– #Homemade (26 million)
– #FoodieGram (7 million)
– #CookingAtHome (6 million)
– #RecipeShare (5 million)
– #KitchenAdventures (3 million)
– #HomeChef (8 million)
– #CookingSkills (2 million)
– #FoodPrep (2 million)
– #CookingWithLove (2 million)
– #CookingTherapy (1 million)
– #ChefLife (2 million)
– #FoodArtistry (1 million)
– #GameDay (19 million)
– #SportsFan (7 million)
– #Sportsmanship (2 million)
– #SportsNews (4 million)
– #TeamSports (2 million)
– #AthleticTraining (2 million)
– #SportsPhotography (2 million)
– #OutdoorSports (2 million)
– #SportsFever (2 million)
– #SportsLife (5 million)
– #ExtremeSports (2 million)
– #SportsCompetitions (1 million)
– #Beauty (304 million)
– #Makeup (315 million)
– #Skincare (65 million)
– #BeautyTips (36 million)
– #GlowingSkin (5 million)
– #BeautyProducts (18 million)
– #MakeupTutorial (26 million)
– #BeautyAddict (5 million)
– #SkinCareRoutine (8 million)
– #Mua (19 million)
– #NaturalBeauty (19 million)
– #Cosmetics (15 million)
– #Flawless (25 million)
– #MakeupLovers (9 million)
– #BeautyHacks (8 million)
– #Business (150 million)
– #Entrepreneur (17 million)
– #StartupLife (11 million)
– #SmallBusiness (12 million)
– #BusinessSuccess (3 million)
– #BusinessTips (5 million)
– #BusinessMinded (1 million)
– #DigitalBusiness (1 million)
– #BusinessStrategy (2 million)
– #Ecommerce (26 million)
– #BusinessOwners (3 million)
– #BusinessDevelopment (1 million)
– #Leadership (19 million)
– #WorkHardPlayHard (5 million)
– #Innovation (6 million)
#StockMarket
#DayTrading
#Investing
#Stocks
#Trading
#FinancialFreedom
#WallStreet
#StockPicks
#MarketAnalysis
#Tarot
#TarotReading
#TarotCards
#Spirituality
#Divination
#Intuition
#Psychic
#OracleCards
#CardReadings
#TarotCommunity
#DailyTarot
#Witchy
#Mystic
Conclusion
Now that you are aware of the popular and trending hashtags on instagram why not start using them with your content. By utilizing the power of hashtags you can increase your engagement and discoverability. Let the magic of hashtags open doors to Instagram’s lively conversations and trends for you.
If you need help to grow as a content creator and reach a wider audience then we at Classplus are here to empower content creators. Connect with our experts to know how you can grow as a content creator!
A1. Trending hashtags on Instagram are the most popular as well as widely used hashtags at a given time.
A2. You can find trending hashtags on Instagram by exploring the “Explore” page, checking Instagram’s “Top” section for popular hashtags, or using third-party hashtag tracking tools.
A3. Using trending hashtags can increase the discoverability of your posts, potentially reaching a wider audience and increasing your engagement.
A4. Trending hashtags can change frequently, sometimes daily or they can also change hourly, depending on current events, trends, and user activity.
